Each year hundreds if not thousands of pedestrians die on
roads across the UK. Not many days go by
when you don’t hear the sirens of an emergency vehicle, including police, fire
and ambulance most likely attending the scene of a road accident.
More than half of all road deaths happen after dark. It
comes as no surprise that pedestrians are three to seven times more vulnerable
in the dark than in the daylight. This is mainly due to drivers not being able
to see pedestrians because of poor visibility at night where it becomes more
difficult to identify shapes and other road users. “In darkness it is harder to
judge speed and distance and objects can be closer than they appear or
travelling faster than first expected.” –The royal Society for the Prevention
of Accidents.
Ask yourself, are you visible to drivers when out and about
in the dark? Are you Seen At Night?
SanSooz has identified the severity of safety on roads at
night when visibility, by all road users, is seriously reduced and has discovered
an innovative solution. SanSooz has created fashionable, reflective clothing
that not only looks good but also does good. Using breakthrough fashion technology combined
with our fashion design will transform the way you feel about wearing highly
reflective clothing; by giving it a unique and stylish twist. Our process
incorporates shaped and coloured reflective elements into the design of each
product, these elements become highly visible at night when subjected to direct
light. Our products keep you fashionable by day and highly reflective at night
giving drivers those vital seconds to see the pedestrian before it’s too
late.
With your help we can make the difference. We are continuing
the SanSooz journey with a crowdfunding campaign enabling us to raise the funds
we need to launch our innovative and unique products. We are hopeful that, with
the funds raised, our products will be available for you to buy before the
clocks change back and the darker nights roll in. SanSooz products will be available
to buy on our brand new e-commerce website where the products featured will be
easily accessible and quick to buy with just a click of a button. SanSooz aims
to keep you, your family and your friend’s safe, seen and stylish with SanSooz
reflective clothing.
No comments:
Post a Comment